SGM Agence

Promenades Cathédrale

A winning recipe

A lengthy project

To mitigate the inconvenience caused by work on Promenades Cathédrale’s food court, the Centre chose to take a transparent approach. The Centre kept its clientele informed as the project progressed, making mouths water in anticipation.

Whetting the appetite

What better way to instil patience than with a humorous message? Mixing elements of food and renovation, the campaign clearly communicated to the Centre’s clientele that the food court would remain open during renovations.

Food is served!

Finally, when the work was finished, food lovers were invited to celebrate the new food court. A winning recipe all around!