Today, we are pleased to announce that Marie-Lou Rancourt has been promoted to strategic planner! Skilfully contributing to SGM’s growth since 2007, she knows the agency and its business inside out. Congratulations, Marie-Lou! Get to know her journey here: https://issuu.com/jbcom/docs/mic_v14n6/50?fbclid=IwAR23aCIaPt8ud4lkBKEvWbcnbUuvZ3cEvK__BFb1Ur3GzzUn3a4Ey2BeHZA
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Local shopping: an ephemeral trend or a new consumption habit? Find out more about it in Sonia Gagnon's latest article. A must-read, on page 74, volume 14 of the "Immobilier commercial" magazine, number 5: https://issuu.com/jbcom/docs/mic_v14n5
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In the brand new issue of “Immobilier Commercial” magazine, Sonia Gagnon presses the importance of small local stores, that form a reflection of the population and create a colourful mosaic where past and present times interact  with traditions and trends.   From
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Have you heard of revenge shopping? The trend that started in China and moved to Europe when stores reopened is a new behaviour observed in consumers. It stems from the desire to treat oneself to make up for the pent-up
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What if we translated the shopping centre experience to the Internet, allowing us to find everything on one website only, in one order only? Sonia Gagnon, president of SGM, discusses the importance of developing an omnichannel, 360 strategy for shopping
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Why is consumer experience so important? In the volume 14, number 2 of the magazine “Immobilier commercial”, Sonia Gagnon, president of SGM, tackles the subject of design thinking, and explains how to place consumer experience at the heart of journey
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The theme of durability is becoming more and more popular in the retail world, and brings up a lot of questions. Are we ready for a shift towards durability? Should we be wiser with our consumption choices? Sonia Gagnon explores
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